Let’s Talk Shop
A weekly podcast for the small business owner and creative entrepreneur to help you grow your wholesale. Brought to you by Therese from the Small Business Collaborative. Find out how buyers select new products, what it takes to make a product successful, how to build a long-standing relationship with a retailer and what you can do to stand out.
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Episodes
Monday Nov 22, 2021
Monday Nov 22, 2021
Season 6 is coming to an end and in this episode, Sasha and I speak about how we both found the experience of working together and what she’s learned about growing her sales.
We also set some goals for the next 6 months and talk about what’s been surprising and what’s worked and hasn’t worked.
Growing your wholesale and your sales can feel lonely and challenging at times but remember that consistency and staying focused is the way to go. If you need help and would like to work together in 2022, please apply to work with me via my website.
Please like and subscribe if you enjoy this episode and please feel free to leave us questions in the comments.
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LINKS MENTIONED IN THIS EPISODE:
https://www.southsearock.com/
https://www.creasedcards.com/
https://www.jeffandthesquirrel.co.uk/
My wholesale courses: https://smallbusinesscollaborative.mykajabi.com/online-courses-beginners-guide
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🔔 Subscribe for the latest! ➡️ https://bit.ly/letstalkshopYT
🚀🍾 Let’s work together ➡️ https://www.smallbusinesscollaborative.co.uk/
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Hello 🙋🏻♀️, I'm Therese Oertenblad and I help business owners start and grow their wholesale, get clear on their prices and margins and sell more.
RESOURCES:
FREE Canva line sheet template ➡️ https://bit.ly/freebieYT
FREE Third-party wholesale marketplace guide ➡️ https://bit.ly/freebieYT
✏️For all my business tips and hacks ➡️ https://www.smallbusinesscollaborative.co.uk/blog
💌Get my newsletter ➡️ https://bit.ly/3EfzIkZ
📲Behind the scenes and tips on Instagram ➡️ https://www.instagram.com/small_business_collaborative/
Monday Nov 15, 2021
Monday Nov 15, 2021
Today we’re in Brighton where Sasha cold calls on shops in the hopes of getting some new stockists so that she can grow her wholesale business.
Cold calling, whether by phone, email, or in-person can be very scary but it doesn’t have to me. When it comes to cold calling practice really does make a huge difference, in particular, if you visit in person.
In-person cold calling will allow you to check if the store is a good fit before you approach and you will often find out the name of the buyer and get their initial reaction.
In between Sasha’s store visits, we do little mini-interviews about how it felt and we hope these will help you get more comfortable with cold calling and help you grow your business.
We also visit one of Cheeky Zebra’s stockists and see the cards out in real life.
Next Monday we will be back with another episode where we will talk about where Sasha is now with her wholesale and how she hopes to grow it over the next half a year.
Please like and subscribe if you enjoy this episode and please feel free to leave us questions in the comments.
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LINKS MENTIONED IN THIS EPISODE:
Sasha’s longest stockist: https://www.creasedcards.com/
My wholesale courses: https://smallbusinesscollaborative.mykajabi.com/online-courses-beginners-guide
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🔔 Subscribe for the latest! ➡️ https://bit.ly/letstalkshopYT
🚀🍾 Let’s work together ➡️ https://www.smallbusinesscollaborative.co.uk/
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RESOURCES:
FREE Canva line sheet template ➡️ https://bit.ly/freebieYT
FREE Third-party wholesale marketplace guide ➡️ https://bit.ly/freebieYT
✏️For all my business tips and hacks ➡️ https://www.smallbusinesscollaborative.co.uk/blog
💌Get my newsletter ➡️ https://bit.ly/3EfzIkZ
📲Behind the scenes and tips on Instagram ➡️ https://www.instagram.com/small_business_collaborative/
Monday Nov 08, 2021
Monday Nov 08, 2021
Since Sasha has done some wholesale in the past and had lost a bit/a lot of faith in it we needed to put the right foundations in place this time around to avoid costly mistakes and work way to hard for no return.
We started from the very basics with setting Sasha’s wholesale terms and prices and then moved on to creating her new and much improved wholesale catalogue. Since Sasha’s range is so big, she basically has a greeting card for every occasion you may ever come across, and of course, in a brick and mortar store, it’s unlikely they could fit as many and such a big range could be overwhelming. As such, Sasha did a lot of work on refining her wholesale range to include all her bestseller before creating her catalogue.
Remember to have a look over on Instagram as we wanted to show you the difference between Sasha’s old catalogue and the new one.
In this episode of Let’s talk shop, we talk about:
How to set your wholesale prices.
New catalogue vs. old catalogue, what Sasha do differently this time around?
How to set your wholesale terms? Hint: you set your terms!
Please like and subscribe if you enjoy this episode and please feel free to leave us questions in the comments.
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🔔 Subscribe for the latest! ➡️ https://bit.ly/letstalkshopYT
🚀🍾 Let’s work together ➡️ https://www.smallbusinesscollaborative.co.uk/
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RESOURCES:
FREE Canva line sheet template ➡️ https://bit.ly/freebieYT
FREE Third-party wholesale marketplace guide ➡️ https://bit.ly/freebieYT
✏️For all my business tips and hacks ➡️ https://www.smallbusinesscollaborative.co.uk/blog
💌Get my newsletter ➡️ https://bit.ly/3EfzIkZ
📲Behind the scenes and tips on Instagram ➡️ https://www.instagram.com/small_business_collaborative/
Monday Nov 01, 2021
Monday Nov 01, 2021
In this continuation of us documenting Sasha’s wholesale journey, we speak about selling.
Insecurities around selling are very common and sometimes they show up in very strange ways. It’s very easy to make yourself very busy to avoid having to step outside of your comfort zone and sell your products.
In this episode, we talk about how this showed up for Sasha and what tweaks we’ve made to her workweek to set her up for success so she can reach more retail buyers and get stocked in more shops.
In this episode of Let’s talk shop, we talk about:
What Sasha has done in the past to sell her products.
How we implemented a bit more structure to Sasha’s week and what that feel like.
What retailers to target and what to say?
Mindset - insecurities to start and to continue to sell. How some insecurities show up in peculiar ways.
How to reframe and prioritise selling and how a sales mindset changed how you showed up online.
Please like and subscribe if you enjoy this episode and please feel free to leave us questions in the comments.
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🔔 Subscribe for the latest! ➡️ https://bit.ly/letstalkshopYT
🚀🍾 Let’s work together ➡️ https://www.smallbusinesscollaborative.co.uk/
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RESOURCES:
FREE Canva line sheet template ➡️ https://bit.ly/freebieYT
FREE Third-party wholesale marketplace guide ➡️ https://bit.ly/freebieYT
✏️For all my business tips and hacks ➡️ https://www.smallbusinesscollaborative.co.uk/blog
💌Get my newsletter ➡️ https://bit.ly/3EfzIkZ
📲Behind the scenes and tips on Instagram ➡️ https://www.instagram.com/small_business_collaborative/
Monday Oct 25, 2021
Monday Oct 25, 2021
It’s not always that everything goes to plan when you try something new.
When Sasha from Checky Zebra first started to wholesale her greetings cards she would have looked very successful to most of us, getting a big order from a well-known multi-chain card retailer but all was not as well as it might have looked on the surface. In reality, it was very stressful and in the end, Sasha had very little to show for all that hard work.
This really put a damper on her wholesale experience and her focus turned to growing her business using Facebook ads instead and up until recently this worked really well until the ads for Father’s day flopped and Sasha’s sales fell off a cliff.
Building a sustainable and successful business takes resilience and bravery and when something doesn’t go to plan it’s your ability to pick yourself up and admit that it’s not always unicorns and roses.
Diversifying your sales channels can help you grow a much more resilient and sustainable business and over the last few months I have been mentoring Sasha to start to wholesale again and we documented her experience and can’t wait to share it all with you.
In this first episode of Let’s talk shop, we talk about:
Sacha’s previous experience wholesale with lots of funny stories!
Sasha’s reluctance to do wholesale.
And we set some goals for Sasha’s wholesale for this year and next.
Please like and subscribe if you enjoy this episode.
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LINKS MENTIONED IN THIS EPISODE:
Facebook ads expert: https://www.carlystringer.com/
Sasha’s longest stockist: https://www.creasedcards.com/
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🔔 Subscribe for the latest! ➡️ https://bit.ly/letstalkshopYT
🚀🍾 Let’s work together ➡️ https://www.smallbusinesscollaborative.co.uk/
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RESOURCES:
FREE Canva line sheet template ➡️ https://bit.ly/freebieYT
FREE Third-party wholesale market place guide ➡️ https://bit.ly/freebieYT
✏️For all my business tips and hacks ➡️ https://www.smallbusinesscollaborative.co.uk/blog
💌Get my newsletter ➡️ https://bit.ly/3EfzIkZ
📲Behind the scenes and tips on Instagram ➡️ https://www.instagram.com/small_business_collaborative/
Sunday Jun 20, 2021
Sunday Jun 20, 2021
Today’s episode of Let’s talk shop is a solo episode where I talk about what to do and what not to do when sales are slow to help you and motivate you to continue to grow your business.
In the episode I share 10 to-do’s/don’ts:
Check-in with your sales mindset.
Stop comparing yourself to others and your sales to last year, normally the latter is something I tell you to do but last year was not a normal year.
Make a sales plan, without targets you may never reach the goal.
Get analytical.
Check-in with your ideal customer. Where’s their mindset at?
Don’t go down the discount hole without a plan and purpose.
Give products a chance to sell.
Focus on getting seen by more potential customers – are there any other sales avenues that you have not tried for your business.
This time of the year is a great time to work on your business, whether that’s wholesale, marketing, SEO, processes, PR. What will help you make the most of the busy Christmas period.
I think the future is bright for small businesses and especially British made products.
Article mentioned in the episode: https://www.bbc.co.uk/news/business-57531716
Waitlist for my courses:
https://www.smallbusinesscollaborative.co.uk/start-to-wholesale
https://www.smallbusinesscollaborative.co.uk/let-s-talk-sales-course
If you enjoy the podcast, please leave a review over on Apple podcast as it really helps others discover the podcast too.
If you want help with your wholesale please get in touch either on my website, by email or Instagram.
Connect with me
Website: https://www.smallbusinesscollaborative.co.uk/
Instagram: https://www.instagram.com/small_business_collaborative/
Free FB group: https://www.facebook.com/groups/letstalkwholesale
Sign-up to my newsletter: https://view.flodesk.com/pages/5df908bbf68c9d00263c9c21
Monday Jun 14, 2021
Monday Jun 14, 2021
Today on Let’s talk shop, I speak with my former clients Jake and Freya from Studio Wald. Studio Wald is a wonderful home and gift business based in Leeds. We talk all about how Jake and Freya decided to start their business straight out of university and how they have grown it since.
Jake and Freya share their top tips that has worked for them and we talk about trade shows, hiring their first team member, growing through wholesale marketplaces and so much more.
If you enjoy the podcast, please leave a review over on Apple podcast as it really helps others discover the podcast too.
Connect with Jake and Freya from Studio Walkd
https://www.instagram.com/studio_wald/
https://studiowald.co.uk/
Sign-up to my start to wholesale course: https://www.smallbusinesscollaborative.co.uk/start-to-wholesale
If you want help with your wholesale please get in touch either on my website, by email or Instagram.
Connect with me
Website: https://www.smallbusinesscollaborative.co.uk/
Instagram: https://www.instagram.com/small_business_collaborative/
Free FB group: https://www.facebook.com/groups/letstalkwholesale
Sign-up to my newsletter: https://view.flodesk.com/pages/5df908bbf68c9d00263c9c21
Monday May 24, 2021
Monday May 24, 2021
Today’s episode of Let’s talk shop is a solo episode. The first of in season 5 and quite possibly the only in this season. Let me know if you want more episodes like this.
In the episode I talk about how to get started with your wholesale, we talk about:
What wholesale is.
If it’s right for your business.
What you need to consider before getting started.
How to set your terms and develop your sales materials.
How to get stated selling to shops and where to find them.
If this is something you want to learn more about. Please have a look at my next course, Start to wholesale that I’m running in June. We start on the 15th June and you can find all the details and sign-up on the below link.
https://www.smallbusinesscollaborative.co.uk/start-to-wholesale
If you enjoy the podcast, please leave a review over on Apple podcast as it really helps others discover the podcast too.
If you want help with your wholesale please get in touch either on my website, by email or Instagram.
Connect with me
Website: https://www.smallbusinesscollaborative.co.uk/
Instagram: https://www.instagram.com/small_business_collaborative/
Free FB group: https://www.facebook.com/groups/letstalkwholesale
Sign-up to my newsletter: https://view.flodesk.com/pages/5df908bbf68c9d00263c9c21
Monday May 10, 2021
Monday May 10, 2021
Today on Let’s talk shop, I speak with my client, Leonara Manyangadze who’s the owner and founder of Tanaka. Leonara makes beautiful all-natural soaps that are good for you and for the environment as they are completely plastic-free.
Leonara started Tanaka in the autumn of 2019 and has grown the brand to now being stocked in 40 or so stores, mainly in the UK + one stockist in the US and one in Singapore. She’s done this whilst still keeping a full-time job and buying her first home and relocating to the seaside.
I love how thoughtful Leonara is with everything she creates and she’s such a joy to work with. In the episode, we chat all about how Leonara has grown the business, what has worked well for her and she shares her top tips for growing your business.
If you enjoy the podcast, please leave a review over on Apple podcast as it really helps others discover the podcast too.
Links mentioned in this episode
Turning earth pottery course - https://www.turningearth.org/e2
Gently - https://www.gentlyelephant.co.uk/
Our lovely goods - https://ourlovelygoods.com/
Juno Nuno - https://junonuno.com/
The Milkman - https://themilkman.coffee/
Connect with Leonara from Tanaka
Website - https://tanaka.store/
Instagram - https://www.instagram.com/tanaka.soaps/
Sign-up to my sales course: https://www.smallbusinesscollaborative.co.uk/courses
If you want help with your wholesale please get in touch either on my website, by email or Instagram.
Connect with me
Website: https://www.smallbusinesscollaborative.co.uk/
Instagram: https://www.instagram.com/small_business_collaborative/
Free FB group: https://www.facebook.com/groups/letstalkwholesale
Sign-up to my newsletter: https://view.flodesk.com/pages/5df908bbf68c9d00263c9c21
Monday May 03, 2021
Monday May 03, 2021
Today on Let’s talk shop, I speak with my coach, Jennifer MacFarlane who’s The Money Medium.
Over the past 5 months or so I’ve been working with Jen on my money mindset and I really enjoyed it. I think in particular women avoids speaking about money and by working with Jen I’ve been able to dare to realise that I can make money and fulfil my goals.
I think our money mindset sometimes holds us back in pushing our businesses forward and growing our sales and I hope that you will find our conversation helpful in addressing some of those thoughts that might be holding you back.
We talk about some of the common beliefs around money that is holding us back sometimes and how you can reframe them to move past them.
If you enjoy the podcast, please leave a review over on Apple podcast as it really helps others discover the podcast too.
Jennifer MacFarlane is the author of the book Think Create Jump. She is a transformational mindset and abundant life mentor, spiritual alchemist and subconscious reprogramming master. Jen has a magical way of aligning people with their destiny. From a very young age, Jen has had a calling to understand the connection between the mind and how it creates reality. She uses hypnosis, meditation and deep subconscious conversation to help her clients and students “reprogram” their clients from all over the globe to vibrate at a higher wealth, success and abundance frequency; in turn, allowing them to attract a more abundant lives doing what they have been put on the planet to do with ease.
Jennifer helps people from all over the world create a deeper connection with themselves and the life they were born to live through her personal development business @ WWW.THEMONEYMEDIUM.COM
Jen Believes we are here to learn how to overcome our own limits and live our Biggest, Wildest Dreams.
Dream Big - Smile More (The words Jen lives by)
Connect with Jen from The Money Medium
Instagram - instagram.com/themoneymedium
FB - facebook.com/themoneymedium
Website - www.themoneymedium.com
Youtube - youtube.com/themoneymedium
SoundCloud - https://soundcloud.com/the-money-medium
Book - Think Create Jump - https://www.amazon.ca/THINK-CREATE-JUMP-Proven-Limitations-ebook/dp/B00QMO5CHO/ref=sr_1_1?dchild=1&keywords=think+create+jump&qid=1605134081&sr=8-1
IGTV video with money mandalas https://www.instagram.com/tv/CCeIZxlHOOE/
Sign-up to my sales course: https://www.smallbusinesscollaborative.co.uk/courses
If you want help with your wholesale please get in touch either on my website, by email or Instagram.
Connect with me
Website: https://www.smallbusinesscollaborative.co.uk/
Instagram: https://www.instagram.com/small_business_collaborative/
Free FB group: https://www.facebook.com/groups/letstalkwholesale
Sign-up to my newsletter: https://view.flodesk.com/pages/5df908bbf68c9d00263c9c21
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